We have already taken steps to make the website search engine friendly and improve the site ranking, but there are a whole host of other things you can do! At the bottom of every page in the admin area you will find the Yoast Meta Box which is where you can alter the Google Snippet to help improve how the page is referenced and indexed.

We would recommend that you do edit the Google Snippet for every page of the site, including the individual Store pages.  The only exceptions are the Tenant Portal pages which have already been configured to not be indexed by search engines.

This article goes into depth explaining everything you need to know about the Google Snippet and how to edit it.

Please note the Slug (the URL) currently contains the site IP and the folder structure. When the site is live this will no longer be the case and it will show your domain name, so there is no need to alter these parts of the slug with the exception of the page title.

For general information about the SEO Meta Box, check out this video.  Please note there have been some changes to the Meta Box since this video was produced, but the majority of it will still be very useful.